Well, this was a big job! Six months in development. Two months in production. And one huge way to position the University of Melbourne as a place where collaboration leads to great advances.
Usually universities talk in a very dry way, but with this film the client wanted to sit in a cinema and go, “Holy crap! That was for Melbourne Uni?!”
Fair to say, I reckon we achieved that goal.
Recognition: Won 6 times at the CASE Circle of Excellence Awards- the global university communications awards.
More importantly, everyone from the Vice Chancellor, to researchers, to lecturers, to students talks about “colliding” on a daily basis. It’s truly changed the way the university and its people talk about themselves.